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File #: 19-0163    Version: 1
Type: Gen. Bus. - Staff Report Status: Passed
In control: City Council Regular Meeting
On agenda: 11/19/2019 Final action: 11/19/2019
Title: Consider Approving the Final City of Manhattan Beach Signage and Wayfinding Master Plan and Provide Direction on Implementation of Various Wayfinding Elements (Public Works Director Katsouleas). a) APPROVE b) DISCUSS AND PROVIDE DIRECTION FOR IMPLEMENTATION
Attachments: 1. Final Master Plan - Citywide Wayfinding Signage Program, 2. PowerPoint Presentation
TO:
Honorable Mayor and Members of the City Council

THROUGH:
Bruce Moe, City Manager

FROM:
Stephanie Katsouleas, Public Works Director
Prem Kumar, City Engineer
Mamerto Estepa Jr., Senior Civil Engineer

SUBJECT:Title
Consider Approving the Final City of Manhattan Beach Signage and Wayfinding Master Plan and Provide Direction on Implementation of Various Wayfinding Elements (Public Works Director Katsouleas).
a) APPROVE
b) DISCUSS AND PROVIDE DIRECTION FOR IMPLEMENTATION
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Recommended Action
RECOMMENDATION:
Staff recommends that the City Council approve the final City of Manhattan Beach Signage and Wayfinding Master Plan and provide direction to staff on which elements should be implemented first.

FISCAL IMPLICATIONS:
The estimate for citywide implementation of the Signage and Wayfinding Master Plan (Plan) is estimated to be just under $930,000. However, the elements called for in the Plan can be implemented in phases based on the City's priorities and wayfinding objectives. The estimated cost for implementation of each phase is as follows:

Phase Estimated Cost
Parking (wayfinding signs, fa?ades) $347,184
Identity (monuments, logos, banners) $362,515
Regulation Signage $114,983
Amenities (light pole art, obelisks) $51,013
Miscellaneous Expenses $52,080
Total $927,775

Note that this estimate only provides a basis for budgeting and is not the actual cost that may be incurred. The cost for implementing any item or phase will ultimately be based on a competitive bid process and may differ from the estimates provided above.

No funding has yet been designated for implementation of signage and wayfinding program. Should City Council direct staff to proceed with wayfinding elements, the Parking Fund may be considered for certain elements related to parking structures and associated wayfinding, as well as the General Fund for broader city signage, if sufficient resources are available.

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