TO:
Honorable Mayor and Members of the City Council
THROUGH:
John Jalili, Interim City Manager
FROM:
David Biggs, Senior Management Analyst
SUBJECT:Title
Waiver of City Parking Meter Fees to Encourage Holiday Shopping and Dining (Interim City Manager Jalili).
APPROVE
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Recommended Action
RECOMMENDATION:
Staff recommends that the City Council approve a four-week waiver of fees at all City parking meters, excluding the shared State Pier and El Porto (L.A. County) beach parking lots, from Wednesday, November 27th, 2013, through Wednesday, December 25, 2013
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FISCAL IMPLICATIONS:
Based on the parking meter and citation rates for both City parking lots and on-street meters, the estimated revenue loss to the City for the proposed four-week period would be approximately $168,000 ($42,000 per week).
BACKGROUND:
Covering the parking meters for holidays has been a long-standing tradition in the City. The tradition was not followed in 2009 and 2010 for financial reasons, but did resume in 2011 for a two-week period. For 2012, the staff recommended a two-week waiver of fees; however, the City Council approved a four-week waiver which was more in keeping with the request made by the Chamber.
DISCUSSION:
The Chamber of Commerce has requested that the City Council approve a holiday on-street and off-street parking meter fee waiver for 2013 from December 1st to December 24th. Consistent with the City Council approval for last year's holiday period and given staff schedules, staff is recommending the waiver be a four week period from Wednesday, November 27th to Wednesday, December 25th, excluding the shared State Pier and El Porto (L.A. County) beach parking lot meters. The remaining 1500 meters would be "bagged" or covered to remove them from service for the four-week period. Where applicable, time limit restrictions will continue to be enforced as warranted. The Ch...
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